A Trendy Guide to Shopping in Reykjavik

When thinking of Iceland, most people tend to picture cascading waterfalls, northern lights, and volcanic hot springs. But let’s not forget—this capital city has a vibrant shopping scene that’s brimming with style, creativity, and Nordic charm. Whether you’re into high-fashion, one-of-a-kind souvenirs, or vintage vinyl, Reykjavik’s shops will not disappoint. If you’re a traveller looking to mix retail therapy with sightseeing, this guide will show you the coolest places to shop in Reykjavik.

Laugavegur is the Heart of Reykjavik Shopping

It’s impossible to talk about Reykjavik shopping without mentioning Laugavegur, the city’s main shopping street. This lively stretch is packed with trendy boutiques, cosy cafés, and charming shops offering everything from Icelandic wool sweaters (lopapeysa) to handcrafted jewellery and home decor. Some standout stores on Laugavegur include 66°North for outdoor clothing, Aurum for jewellery, and Epal for design.

Kolaportið Flea Market is a Treasure Hunter’s Paradise

For a truly local experience, head to Kolaportið, Reykjavik’s beloved flea market, and the only one in the city. This indoor market is the perfect place to browse on weekends for quirky souvenirs, a hand-knitted Icelandic sweater, and even Icelandic delicacies like dried fish and liquorice. You’ll also find stalls selling secondhand books, handmade crafts, and even retro clothing. The atmosphere here is lively, and the prices can be more budget-friendly than other shops in the city

Spútnik – For Vintage Lovers

If you’re a fan of vintage fashion, you’ll love Spútnik, the iconic thrift store that is a goldmine for retro clothing. Here, you can find everything from 80s jackets to vintage shoes to quirky accessories. The shop is well-organised, making it easy to browse through their collection and find that perfect statement piece you’re looking for. Vintage shopping is becoming increasingly popular in Reykjavik, and Spútnik stands out as one of the best spots for unique and sustainable fashion.

Perlan – Nature Exhibits and Icelandic Products

Perlan, Reykjavik’s iconic natural history museum, is a must-visit for anyone looking to dive into Iceland’s unique nature and geology. While exploring its immersive exhibits, including a walk-through ice cave and a Northern Lights planetarium show, don’t miss the gift shop. Perlan’s gift shop is a treasure trove of authentic Icelandic souvenirs, offering everything from locally made crafts and wool products to books, jewelry, and edible treats. It’s the perfect place to pick up meaningful mementos that reflect the beauty and culture of Iceland.

Record Shops are a Must-Visit for Music Lovers

Reykjavik has an exciting music scene, and there’s no better place to explore it than at local record stores in the heart of the capital city. These stores have fantastic selections of vinyl records, CDs, and even cassettes, with a focus on established and up-and-coming Icelandic artists. The staffs of the shops tend to be super friendly and happy to give recommendations. Whether you’re a serious vinyl collector or just want to discover local music, record stores are a must-visit.

Record stores to check out include 12 Tónar, Reykjavík Record Shop, Smekkleysa (Bad Taste), and Lucky Records.

Visit Kringlan – Reykjavik’s Convenient and Modern Shopping Hub

If you prefer a more traditional mall experience, Kringlan is for you. Located just a short drive from the city centre, this shopping mall features over 150 stores, including international brands and local Icelandic retailers. Popular stores in Kringlan include 66 North, Blue Lagoon Skincare, Hrím, and Icewear.

Coffee and Chocolate in Grandi

If you’re looking for edible souvenirs, head to the Grandi district in Reykjavík and stop by Omnom Chocolate and Kaffibrúghúsið. At Omnom, Iceland’s only speciality chocolate factory, you’ll find a curated selection of high-quality chocolate bars with flavours, including sea-salted toffee, cookies and cream, liquorice with sea salt, and coffee and milk. Meanwhile, at Kaffibrúghúsið, you’ll find fresh-roasted speciality coffee beans to take home, roasted to perfection. These are great spots to pick up something truly unique and tasty to remember your Iceland trip. Find the best Reykjavik Coffee Shops here.

Farmers Market – Nordic Fashion at Its Best

Farmers Market is a Reykjavik institution that blends Nordic traditions with modern design. Its clothing and accessories are inspired by Iceland’s natural landscape and made from sustainable materials like wool and leather. Everything in this store is beautifully crafted and perfect for locals and tourists who want to embrace Icelandic style, from cosy sweaters to stylish scarves.

Góði Hirðirinn– Antique Heaven

Góði Hirðirinn is a hidden gem for antique lovers. This eclectic shop is filled with vintage treasures, from old books and postcards to antique furniture and décor. Even if you’re not in the market to buy, browsing through this shop feels like stepping back in time. It’s a great place to find something truly one-of-a-kind.

Hrím and Epal – Scandinavian Home Décor

Reykjavik is known for its minimalist design aesthetic, and the shops Hrím and Epal showcase the best of it. These boutiques are a paradise for Scandinavian home décor enthusiasts, offering everything from sleek kitchenware to cosy candles and textiles. If you’re looking to bring a touch of Icelandic design to your home, visit these two shops.

Shopping in Reykjavik is more than just retail therapy—it’s a way to experience Icelandic culture, creativity, and style. Whether you’re hunting for vintage gems at Spútnik, exploring local fashion at Farmers Market, or browsing records at 12 Tónar, every shop tells a story. So, leave a little extra room in your suitcase because you’re bound to find treasures you’ll want to take home!